Best Served Hot: December 21–27, 2025

Thanks for being here!

Hello! If you’re here from my interview with Food Blogger Pro, welcome! Are you attending Tastemaker Conference next month in LA? I’d love to catch up with you in person.

I’m Rachel Cunliffe, a food blog designer and data scientist at cre8d design. This is your weekly, actionable look behind the scenes of the world’s top food blogs.

Every Sunday, you get exclusive trend analysis and clear-cut insights, plus news you should know about. Have a question about the food blog industry? Let me know, and I’ll look into analyzing the data for a future issue.

If you find this analysis valuable, please help keep this project sustainable by sharing this Substack with your food blogging friends.

Methodology Note: Top food blogs are defined as those running Raptive ads with 100K+ combined followers on Instagram, TikTok, Pinterest, and Facebook. Lifestyle, cocktail-only, and aggregator sites are excluded. This week we’re tracking 987 sites.